You can't optimize what you can't see.

I provide Fractional CTO and Technology Leadership for organizations where the way work flows has become the problem itself.

Every organization is a system—goods, information, people, and processes flowing toward goals. When that system is invisible, unmeasured, or poorly designed, you get chaos dressed up as "culture" and waste disguised as "process."

I make the invisible visible. Then I help you decide what to fix—so you can scale with confidence, not firefighting.

How I Work

Model: I map how your business actually operates—the real flows, not the org chart. Where does information get stuck? Where do handoffs fail? Where are spreadsheets quietly holding everything together?

Measure: I help you instrument what matters. Not dashboards that collect dust—metrics that drive decisions. You should be able to see whether changes are actually working, not guess.

Optimize or Rearchitect: Sometimes you tune. Sometimes you rebuild. I help you know which, then do it—with technology, automation, data, and AI as primary levers.

Not a Slide-Deck Consultant

When something is missing—a connector, an automation, a platform—I have the capability to build it. Through ATSK, I combine strategic advisory with hands-on engineering.

Whether you're a 30-person team or a 3,000-person company, the patterns are the same—and I've helped both. I scale my approach to your size and stage.

Background

I've led cloud, data, and technology initiatives across healthcare, finance, manufacturing, logistics, retail, and government. Former Director of Cloud & IT, where I helped cut cloud costs by 90% and reduced recurring IT expenses by 30%.

The patterns are the same everywhere. Organizations try to fix what they can't see. My job is to make it visible first.

ATSK (Analytics · Technology · Strategy · Knowledge) is the consultancy I founded to bring this approach to organizations that need it. It's me, embedded leadership when needed, and build capability through ATSK Labs and Foundry.

Based in Mesa, Arizona. Working with clients in Phoenix metro and remotely.

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